Rolex: Rolex

Rolex is a world-renowned luxury watch brand founded in Switzerland in 1905. Its innovative technology and timeless designs continue to reign supreme in the watch industry. Rolex offers timepieces that combine durability, precision, and status symbol value, and are loved by celebrities and watch enthusiasts around the world. In Ginza, Rolex has a dedicated Rolex boutique, a special space where you can fully experience the world of the brand.

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Rolex: Rolex Ginza Store Basics

There are several Rolex specialty stores in Ginza, each with a different appeal.

Store Name	address (e.g. of house)	Business Hours	Google Map URL	Store URL
Rolex Boutique Lexia Ginza Namiki-dori	6-6-7 Ginza, Chuo-ku, Tokyo	11:00-19:30	View on Google Maps	Official Site
Rolex Ginza Chuo Dori Store	1-2F KDX Ginza 8-chome Building, 8-9-17 Ginza, Chuo-ku, Tokyo	11:00-19:30	View on Google Maps	Official Site
Rolex GINZA SIX Store	GINZA SIX, 6-10-1 Ginza, Chuo-ku, Tokyo	10:30 - 20:30	View on Google Maps	Official Site

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It's good because it's in Ginza.

Rolex in Ginza offers a one-of-a-kind experience that combines the brand's exceptional craftsmanship with the special Ginza location. In particular, the Rolex Boutique Lexia Ginza flagship store is one of the largest in Japan and features a vast space spanning four floors. The exterior is designed in the motif of Rolex's iconic fluted bezel, giving it a presence that overwhelms visitors.

The interior is a sophisticated blend of tradition and modernity, using premium materials such as travertine, wood, and frosted glass, while the second floor features a bar area in Rolex's iconic green stone, serving as a place to entertain special guests. The third floor features a private salon, an exclusive space reserved for select clients. The basement houses a state-of-the-art service center where after-sales service is provided by skilled technicians.

The Ginza store offers an extensive lineup of watches, from professional models to classic models, allowing customers to fully experience the world of Rolex. In addition, its location in Ginza, an international luxury shopping area, offers a full range of hospitality services to welcome both domestic and international customers, making every visit a special experience. Rolex Ginza is the ideal location for those seeking a luxury experience that goes beyond timepieces.

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Rolex: Who wears Rolex?

Rolex is a luxury watch brand favored by people of all ages and types. It is mainly popular among men in their 30s to 60s, and is especially beloved as a status symbol of success. Male users tend to outnumber female users, with approximately 65% being male. On the other hand, in recent years, the number of women and younger buyers has also increased, with women often opting for unisex models and men's designs.

Those who wear Rolexes are primarily businesspeople and wealthy individuals who want to express their success and confidence, but also include many collectors who love the quality and history of the watch. An increasing number of younger generations are also choosing Rolex as their first luxury watch. Rolex is favored as an item that reflects personal style and values that transcend gender and age.

Rolex: Rolex Popular

The following is a list of Rolex models that are particularly popular at the Ginza store

• Submariner
  Synonymous with diver's watches, this model is highly visible and durable. Prices range from approximately 1,500,000 yen to 2,500,000 yen.

• Datejust
  It features a simple and elegant design. Prices range from approx.

• Cosmograph Daytona
  It is the pinnacle of chronographs, and the stainless steel model is especially popular. Prices range from approximately 3,000,000 yen to 5,000,000 yen.

• GMT Master II
  Pilot's watch with two-tone color bezel. Prices range from approx. 1,500,000 yen to 3,000,000 yen.

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Rolex: Rolex What celebrities wear it?

Rolex is a favorite of many celebrities in Japan and abroad.

Domestic celebrities

• Takuya KimuraDaytona: I love Daytona.
• Hidetoshi NakataWearing: Explorer.

International celebrities

• Roger FedererHe loves his Datejust.
• James Bond (movie character): Wearing a Submariner.
• Paul NewmanHe is a well-known user of the Cosmograph Daytona.

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Rolex: Rolex Market Price

The Rolex price range is as follows

• Entry-level models (e.g. Oyster Perpetual)Approx. 800,000 to 1,500,000 yen
• Professional models (Submariner, GMT Master II, etc.)Approx. 1,500,000 yen to 5,000,000 yen
• Premium models (Daytona, Sky-Dweller, etc.)Approximately 3,000,000 yen to 10,000,000 yen or more

Limited edition or special edition models may be even more expensive.

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Rolex: Rolex Brand Attraction

for menThe most popular models are: Submariner, Daytona, and other models that combine functionality and status.

• Submariner

  • Synonymous with diver's watches, it is characterized by its highly visible design and durability. The Submariner Date Ref. 126610LN is particularly popular, with its ceramic rotating bezel and 41mm case size.

• Cosmograph Daytona

  • Professional models with chronograph functions. Stainless steel and gold models are available, and limited edition models such as "Daytona Le Mans" are particularly noteworthy.

• GMT Master II

  • Pilot's watches with two-tone bezels. The "blue-black bezel (Batman)" and "red-blue bezel (Pepsi)" are especially popular.

• Datejust

  • The simple and universal design is attractive, and the 41mm "Datejust 41" and 36mm models are much favored.

• explorer

  • Featuring a simple and robust design, this model is available in 36mm and 40mm case sizes, and is popular as a model suitable for daily use.

for womenThe elegant and glamorous models, such as the Datejust and Lady Datejust, are favored by customers.

• Lady Datejust

  • Typical ladies' models are available in a choice of 28mm or 31mm case sizes. Yellow and white gold and diamond-decorated models are particularly popular.

• Oyster Perpetual

  • It features a simple and colorful dial. In particular, colors such as turquoise blue and pink are favored by women.

• antique model

  • Vintage models such as the "Chameleon" manufactured in the 1950s and 1960s are popular among collectors and fashion experts for their rarity and cute design.

• Yacht-Master

  • The sporty yet elegant design of the 37mm Yacht-Master 37, for example, is favored by women.

Rolex: Rolex Age Range

It is supported by a wide range of age groups, from people in their 20s to people in their 50s and above. It is especially valuable as a status symbol for businesspeople in their 30s and older.

Rolex: Rolex: What to buy for yourself?

The Submariner and Datejust are also suitable for everyday use and can be used in a wide range of situations, from formal to casual.

Rolex: Rolex: Rolex as a gift

The Oyster Perpetual and Datejust are great gift items because of their simple and universal design.

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Rolex is a timeless luxury brand with a design that combines Swiss tradition and innovation. The Ginza store offers a special space where you can fully experience the brand's world view. We invite you to experience the charm of Rolex in the special place called Ginza.