Damiani: Damiani

Damiani, one of Italy's leading high jewelry brands, was founded in 1924 by Enrico Damiani. Born in Valenza, the jewelry capital of Italy, Damiani is known for its outstanding craftsmanship and innovative designs, and is loved by celebrities and royalty around the world. The "Damiani Ginza Tower" in Ginza attracts many people as a special space to experience the brand's world view.


Damiani: Damiani Ginza Store Basics

Damiani: Damiani Ginza Store Basics

Information on Damiani stores in Ginza is summarized below.

Store Name address (e.g. of house) Business Hours Google Map URL Store URL
Damiani Ginza Tower 7-8-8 Ginza, Chuo-ku, Tokyo 11:30-19:30 View on Google Maps Official Site
Damiani Ginza Mitsukoshi 2F Ginza Mitsukoshi Shinkan, 4-6-16 Ginza, Chuo-ku, Tokyo 10:00-20:00 View on Google Maps Official Site

It's good because it's in Ginza.

Damiani in Ginza will offer a special shopping experience as the flagship store "Damiani Ginza Tower" that embodies the brand's pinnacle. The store is the largest of its kind in the world, with a variety of floor configurations throughout the nine-story building, offering the full range of jewelry offerings: a wide selection of items on the first floor, bridal jewelry on the second floor, and high jewelry and limited edition pieces on the third floor. In addition, the VIP room "Salone Damiani" on the top floor offers private and exclusive services.

Damiani Ginza

The unique advantages of Ginza lie in its sophisticated location and special atmosphere. Ginza is one of Japan's most prestigious shopping areas, and the intersection of history and modernity is in perfect harmony with Damiani's craftsmanship. The tower's marble exterior and wood-grain interior create a space that blends Italian tradition with contemporary design. This exceptional setting provides an extraordinary experience just by visiting.

In addition, the Ginza store offers a wide range of limited items and special services. For example, jewelry exclusive to the Ginza Tower and free engraving services are available only here. Another unique feature of Ginza is that there is always something new to discover, such as the pop-up store at Ginza Mitsukoshi in 2025, where a special 100th anniversary collection will be unveiled.

Damiani Ginza is a one-of-a-kind place to experience the brand's tradition and innovation, and offers a luxury experience that takes full advantage of the charm of the special Ginza district.


Damiani: Who wears Damiani?

Damiani is favored by a wide range of people who seek sophisticated designs and high-quality materials. It is especially popular among women in their 30s and 40s, who prefer elegant and timeless jewelry. On the other hand, Damiani is also attracting attention in the field of men's jewelry, with its simple and modern designs gaining support from men as well.
People who wear Damiani tend to have values to enjoy luxury not only on special occasions but also in their daily lives. Regardless of gender, the brand is loved by people who value elegance while expressing their individuality.

Damiani: Damiani Popular Products

Damiani: Damiani

Damiani items that are particularly popular at Ginza Tower are listed below:

  • Belle Epoque Collection
    The iconic design features a cross motif and is priced from approximately 700,000 to 1,800,000 yen.

  • Dee Icon Collection
    This modern design combines ceramic and gold and is priced from approximately ¥300,000 to ¥1,200,000.

  • Margherita Collection
    Elegantly designed with a floral motif, it is priced at approximately 700,000 yen to 900,000 yen.

  • high jewelry
    One-of-a-kind pieces made of diamonds and colored gemstones, priced in the tens of millions of yen or more.


Damiani: Damiani: What celebrities wear it?

Damiani is a favorite of many national and international celebrities.

Domestic celebrities

  • famous sword fighting ring-entering ceremonyHe also uses "Belle Epoque Crown" in his private life.
  • Keiko Kitagawa: Wearing Damiani jewelry at the event.

International celebrities

  • Brad Pitt.: Launched the "Di Side" collection in collaboration with Damiani.
  • Sophia Loren: Damiani's high jewelry is a favorite of mine.
  • Gwyneth Paltrow.: Wearing Damiani jewelry on the red carpet.

Damiani: Damiani Market Price

Damiani products are generally priced as follows:

  • Jewelry (rings, necklaces, etc.)Approx. 300,000 to 2,000,000 yen
  • high jewelryTens of millions to hundreds of millions of yen
  • Limited edition items (Ginza exclusive items, etc.)Approximately ¥1,000,000 to ¥5,000,000.

Damiani: Damiani Brand Attraction

for menThe: Belle Epoque cross necklace and the Dee Icon ring are popular.

Damiani: Damiani Men's

  • Accessory

    • cuff linksThe design is sophisticated and ideal for formal occasions.
    • key ring (encryption): A practical and stylish item.
  • bracelet

    • Modern Bracelet: Simple, yet with a strong sense of presence. The "Belle Epoque" series is particularly popular.
  • necklace

    • belle époque: The cross motif design is favored by men and has a simple yet luxurious feel.
  • ring

    • classic ring: Many elegant designs in white gold and diamonds are chosen as a special gift.

for women: Margherita and high jewelry necklaces are favored.

Damiani Damiani Woman

  • necklace

    • belle époqueDamiani's signature cross motif necklace with diamonds, rubies, sapphires, etc. Also available in a 3-way design and popular as a pair necklace.
    • deacon (D icon): Casual design with ceramic material, available in white, black, and pink.
    • margherita: The dainty design is based on flower petals and is available in white gold and pink gold, creating an elegant look.
  • ring

    • disc side: Hollywood star Brad Pitt was involved in the design of this collection, which features a sophisticated design with a combination of large and small rings.
    • marbled sole (Pleuronectes yokohamae)Wedding rings : Simple and modern wedding rings in platinum or gold with diamonds.
  • bracelet

    • Tennis BraceletThe classic design with set diamonds makes an elegant statement.

Damiani: Damiani Age Range

It is supported by a wide range of age groups, from people in their 20s to those in their 60s and older. It is especially popular among fashion-conscious people in their 30s and older.

Damiani: Damiani: What to buy for yourself?

Belle Epoque necklaces and Dee Icon bracelets are suitable for everyday use and accentuate special occasions.

Damiani: Damiani, if you want to give a gift

Damiani: Damiani, if you want to give a gift

Margherita rings and Belle Epoque pendants are special and appreciated as gifts.


Damiani is a luxury brand loved throughout the ages for its fusion of Italian tradition and innovation in design and outstanding craftsmanship. The Ginza store offers a special space where you can fully experience the brand's world view. We invite you to experience the charm of Damiani in this special place called Ginza.